Mission
To promote "technical communication" as an important specialism within business communication.
To advise and support our customers in their technical communication needs.
Vision
We face increasing technological complexity of products and services that are around us in everyday life. And creating complexity is what we (mankind) are very good at. Unfortunately most of us, allthough we won't admit it, don't grow evenly to keep on understanding the complexities we created. Look at the current financial crisis. How many of the "experts" really knew what was happening. So here we have one basic principle that we adhere: keep complexity in technical communication as low as possible! This way, you can motivate and involve more people in the continuation of an ever changing process.
Secondly, some of these new technologies are in our view more important than others to maintain a certain way of living for us here and now, and for generations to come. Therefore, we give a higher priority to supporting clients and relations that develop technologies of which we think they better fit a durable future for the world. We hope that our expertise in technical communication will benefit the adaptation of these technologies by society.